About the Study
About the Study

Surveying both American workers and business decision-makers, the 2012 Aflac WorkForces Report reconciles the perceptions and realities of benefits in the workplace.

Letter from the EVP

A message about the Aflac WorkForces Report from Audrey Boone Tillman, Aflac’s Executive Vice President of Corporate Services. Read the letter.

Study Overview

The Aflac WorkForces Report is an annual employee benefits study examining the forces impacting the trends, attitudes, and utilization of employee benefits. Surveying both American workers and business decision-makers, the Aflac WorkForces Report reconciles the perceptions and realities of benefits in the workplace. The insights aim to help businesses make informed decisions about benefits to better protect their employees and their bottom line.

Research Methodology

The 2012 Aflac WorkForces Report was conducted by Research Now on behalf of Aflac. The research included two components of research among the U.S. workforce—employer research and employee research.

The Employer Survey was conducted online within the United States between January 24, 2012, and February 7, 2012, among 1,876 benefits decision-makers. Results were representative of U.S. companies with at least three employees, based on company size (number of employees) and industry. No estimates of theoretical sampling error can be calculated; a full methodology is available.

The Employee Survey was conducted online within the United States between February 7, 2012, and February 23, 2012, among 6,151 employed adults ages 18 and older who are employed full or part time at a company with three or more employees and not retired. The first 3,151 interviews were nationally representative, while the remaining 3,000 interviews were conducted among the top 30 DMAs—100 interviews per DMA. Results were weighted as needed for household income. No estimates of theoretical sampling error can be calculated; a full methodology is available.

About Research Now

Research Now is the leading global online sampling and online data collection company. With over 6 million panelists in 38 countries worldwide, Research Now enables companies to listen to and interact with real consumers and business decision-makers to help them make key business decisions. Research Now offers a full suite of data collection services, including social media sampling, and operates the Valued Opinions™ Panel and e-Rewards® Opinion Panels. The company has a multilingual staff located in 24 offices around the globe and has been recognized for four consecutive years as the industry leader in client satisfaction. For more information, please visit researchnow.com.

Archived Study Results

To learn about past research insights, please visit the report's archived study results. Read the archived study results.