COLUMBUS, Ga., June 4 /PRNewswire/ -- In a survey of U.S. consumers conducted in February and March by the Reputation Institute, Aflac Incorporated received a rating of 71.59, making Aflac the most respected company in the U.S. Insurance Industry, according to the survey. The ranking earned Aflac a Global Pulse 2008 Best Reputation in the U.S. Insurance Industry award from the Reputation Institute and the 39th Most Respected Company among the largest 150 U.S. companies measured in the study. Ten other insurance companies were rated during the survey.

"Aflac has been able to distinguish itself in the eyes of the U.S. general public based on its corporate reputation," says Anthony Johndrow, managing director at Reputation Institute. "Aflac's strong reputation indicates that it has been able to effectively communicate with stakeholders regarding the seven dimension of reputation: Products/Services, Innovation, Workplace, Citizenship, Governance, Leadership and Performance. We are happy to congratulate them for their achievement in the industry."

"We are honored to be recognized by the Reputation Institute as a top respected company," said Daniel P. Amos, Aflac chairman and CEO. "Our devoted employees are committed to treating people with respect and dignity and make it possible for Aflac to be a most respected company, so I am proud to accept this award on their behalf."

The Reputation Institute conducts its annual online survey of the general public in which they measure the corporate reputation of more than 1,000 of the world's largest companies in 27 countries. The Global Pulse Survey includes 150 of the largest companies in the United States. A company's corporate reputation is measured by the degree in which respondents say they admire and respect the company, trust the company, have a good feeling about the company and feel that the company has a good overall reputation.

About Aflac

For more than 50 years, Aflac products have given policyholders the opportunity to direct cash where it is needed most when a life-interrupting medical event causes financial challenges. Aflac is the number one provider of guaranteed-renewable insurance in the United States and the number one insurance company in terms of individual insurance policies in force in Japan. Our insurance products provide protection to more than 40 million people worldwide. Aflac has been included in Fortune magazine's listing of America's Most Admired Companies for seven years and in Fortune magazine's list of the 100 Best Companies to Work For in America for ten consecutive years. Aflac has also been recognized three times by both Fortune magazine's listing of the Top 50 Employers for Minorities and Working Mother magazine's listing of the 100 Best Companies for Working Mothers. Aflac Incorporated is a Fortune 500 company listed on the New York Stock Exchange under the symbol AFL. To find out more about Aflac, visit aflac.com .

SOURCE Aflac Incorporated

CONTACT: Media: Jon A. Sullivan, +1-706-763-4813, jsullivan@aflac.com, Analyst and Investment: Kenneth S. Janke Jr., +1-800-235-2667, Option 3, Fax: +1-706-324-6330, kjanke@aflac.com, both of Aflac Incorporated